I recently helped Graham of Graham Terhune Photography to update his branding, complete with new business cards. Graham already had a strong design concept that he felt worked well for his business, the bow-tie, how fun! I was immediately smitten with the Southernness of it all.
This is what we started with :
We went through a few design options and ultimately settled on a minimal design that focused on his name, and a sister design for the business card layout.
He opted for a deliciously thick 220#, 100% Cotton Lettra letterpress business cards. We kept the design fairly minimal, because trust me – the thickness of the paper really speaks for itself! Although letterpress is a bit more of an investment than digital printing, the impact is well worth it. I don’t have the ability (or the patience!) to print letterpress items in house, so I asked one of the talented #fontfriday ladies to print these for me. Alexandra from the Aerialist Press did an amazing job, and I cannot wait to work with her again in the future.
We also printed the same design digitally, on a 110# cotton paper for ‘everyday cards’.
Thank you Graham, for allowing me to work with you on your new branding, it was a pleasure!